I would like to make a small experiment guys that anyone is free to join.
The experiment is related to the amount of characters in a subject line.
From what i have read is that about 60 characters is the max to gain attention of your prospects.
BUT...after sending myself a dummy email with the intended subject line i noticed my subject line was shortened into 29 characters and leaving the other characters in dots.
And therefor making the subject line that i intended somewhat useless since it isn't eyecatching and appealing anymore.
This raised the question what is the amount of characters your email provider allows or place untill the point the dots come in place.
Example: A new innovation on server technology is in the making!
This would make somewhat of an interesting and catchy subject line for anyone that has business activities related to server technolgy right?...and still within the 60 character limit.
But...my email provider would show this as follows:
Example: A new innovation on server te...
You see what i am trying to say here guys? You can make all the effort you want to make an appealing subject line but if the email provider/client that recieves the intended email doesn't show the entire line your work is futile since it has lost it's appeal and atraction and with this the possibility your email being deleted or ignored.
Therefor my question to you guys to make somewhat of an emperic conclusion about how much characters we can actually use for a subject line.
How much characters does your email provider/client allow when you view your subject lines in your inbox?
I will start first...29 readable characters and then this ''...''
Next please?
We can all benifit from this little experiment!
